Code to Road takes the CES Tech Show in Las Vegas

The CES is the world’s largest and most influential trade fair for consumer electronics – and for years also a hotspot for OEMs and suppliers of the automotive industry to present their newest tech innovations and partnerships. The automotive players try to position themselves in this new ecosystem announcing their new software platform, in-cabin experience, gaming to automated driving or development of semiconductors in Las Vegas.

From January 9-12, IBM will have a client meeting center in the Las Vegas Convention Center (LVCC West Hall, Room 323) with private meeting space as well as a networking area. Industry leaders and experts from both IBM Consulting and IBM Technology will be available to meet with you to explore following hot topics:

  • AI for Business / AI Governance: Ensure model accuracy, traceability & compliance for use-cases in Customer Care, Talent and App Modernization.
  • Software-Defined-Vehicle: Develop, operate and secure the SDV to enable customer innovation.
  • Sales & Service Transformation: Leverage customer data platform, BPO or Web3 for next-gen customer and employee experience
  • Sustainability: Achieve ambitions for carbon footprint, circulartiy and ESG reporting to fulfill regulatoray requirements and customer expectations.
  • Always On Manufacturing: Apply data insights for more predictive, automated operations, optimizing production, maintenance and product quality
  • Cybersecurity: Extend cyberprotections from IT to Manufatcuring OT and connected products
  • Supply Chain: Manage demand, global supply risk, mfg logistics. Extend SAP with intelligent workflows.
  • Modernize Applications: Containerize Apps for scaled deployment, change management, and optimized operations

If you like to schedule a 30-60 minute 1:1 meeting with IBM Execs and experts please use the Meeting Tool.

Also IBM will present a Tech Outlook program:

Tuesday, Jan 09
  • 11:00 AM – 11:45 AM: Scale your expertise and knowledge with watsonx and generative AI
  • 12:00 PM – 12:45 PM: The power of security and privacy to fuel connected mobility growth
  • 2:00 PM – 2:45 PM: The software-defined vehicle: the architecture behind the next evolution of the automotive industry
Wednesday, Jan 10
  • 11:00 AM – 11:45 AM: Back to the future for Industry 4.0: Using old school lean methods with the innovation of predictive maintenance and generative AI to drive uptime and reduce time to repair
  • 2:00 PM – 2:45 PM: Tackling business transformation in the automotive industry successfully
  • 3:00 PM – 3:45 PM: Future of automotive industry, sustainable mobility, AI and beyond
Thursday, Jan 11
  • 2:00 PM – 2:45 PM: My new favorite Audi never existed
If you’d like to register for please click here.

For any further questions regarding IBM's presence at CES in Las Vegas please contact:

Michel Nouguier
Managing Consultant | Lead of IBM Auto Lab

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